We want you to absolutely thrive as a coach. Because of this, we limit our trainings to only 24 trainees maximum at a time, and those individuals would be broken up into two cohorts of 12. You will get unprecedented one-on-one support that far surpasses the industry standard since most trainings are upwards of 50 people, many having hundreds or even thousands of trainees at a time!
This small group training format is ideal for doing a deeper dive into the intricacies of coaching and allows us to select the best of the best candidates for creating a strong and committed co-creative learning community. A lot will be expected of you in the training, and the reward will be so much richer because of it. You will have comprehensive support network around you, one that actually knows you well and has the time and energy to invest in your process.
The Brilliance Academy is organized into five distinct phases:
- It is a completely virtual ten month program followed by two months of additional support post-training to insure for a smooth transition period as you integrate what you’ve learned and begin to launch your business.
PHASE ONE – FOUNDATIONAL PRINCIPLES
The training starts out with a live welcome session for six-hours on Saturday, September 13, 2025. Attendance is mandatory for this session. Here we set the groundwork and guidelines for our collective and dive right into the foundational principles, philosophy, and methodology that will prepare you for the months ahead.
After our initial launch session, we’ll start our regular weekly online assignments and live Thursday classes on September 18, 2025. All sessions are recorded in case you have to miss one. You’ll have immediate access to our online learning spaces to start digesting materials and corresponding with your peers.
PHASE TWO – EXPERIENTIAL IMMERSION
In phase two, we continue with our weekly assignments and Thursday classes. In addition, you will be paired with one other peer from our collective. You and your partner will be responsible for coaching each other through the Brilliance Curriculum – a twelve session transformation program based on the book, Brilliance.
Though we make no assertion that this curriculum is the only way to coach, we do know from years of experience that this program is an excellent launching off point for new coaches to get practice in taking a client through a comprehensive and highly impactful journey of self-discovery and self-creation.
Going through the Brilliance program yourself will give you firsthand experience in what it feels like to be in the client seat and allow you to level up in your personal development as you embark on the journey of becoming a coach to others. This phase, in particular, can be a powerful time of self-reflection and up-leveling for our trainees.
PHASE THREE – PRACTICE COACHING
Now four months into the training and finished with your partner coaching and having completed hours of observation and personal practicing of coaching principles and techniques within the safety of our collective, it is now time to take your new skills and put them to the test outside of our circle.
We will continue with our Thursday classes and weekly assignments, and in addition to that, you will begin coaching two practice clients (not in our collective) and guide them through the twelve session Brilliance Curriculum. Some of you may choose to do these free of charge to your clients. Others of you may choose to have these be your first paying clients. The continued support of the collective, the weekly learnings, and private mentorship sessions both with Amy and Jillian will buoy you as you learn to find your voice as a coach in this phase, and you’ll be guided expertly in how to show up for your practice clients 100% as they embark upon their own transformative process.
PHASE FOUR – THE BUSINESS OF COACHING AND BECOMING A THOUGHT LEADER
Things are cooking now! You’ve completed work with your practice clients, and you are now feeling energized and ready to dive into the nuts and bolts of bringing your own unique style of coaching to life.
In this phase, we provide everything you need to confidently step into your coaching journey—whether you’re aspiring to build a coaching business or a people leader seeking to enhance your coaching skills within your organization. You’ll receive a comprehensive Business Starter Kit filled with ready-made and customizable tools, templates, pricing insights, copywriting techniques, and marketing strategies designed to jumpstart your coaching practice or support your leadership role.
Our Thursday sessions during this phase focus on helping all participants develop a clear and actionable strategic plan for the first six months after training. This ensures you leave with confidence and clarity about your next steps, whether that’s launching a coaching venture or integrating coaching principles into your leadership approach. We also guide you in cultivating a thought leader mindset and claiming your unique voice, empowering you to make a meaningful impact in your field. Of course, this phase ends with a celebratory graduation, and you will be deemed a Certified Brilliance Coach! But the journey doesn’t end quite yet.
PHASE FIVE (POST-TRAINING)- INTEGRATION AND ACTIVATION
This phase actually happens AFTER you graduate from the Brilliance Academy. In our experience, that first two months post-training can be a vulnerable time where graduates are missing the structure of the regular meetings and feel overwhelmed with thinking about all the next steps involved in making their dreams a reality.
To support and position you for optimal success, during this phase, we schedule 2 private mentor calls with Amy and 2 private mentor calls with Jillian, one each per month for the two months immediately following the end of the training. We also schedule special virtual meet-and-greets with the whole Brilliance Alumni community so you can get to know this powerful collective you are now part of. In addition, the 2025-26 graduate class will have two more group calls, one per month to give us a bit of a runway for landing and integrating our transformative collective journey together.
Training Schedule
Below are the actual dates and times of the 2025 Brilliance Academy Training:
| DESCRIPTION | DATE | TIME | |
| Live Virtual Welcome Session (attendance required) | Saturday, 9/13/25 | 10 am -5 pm CST (11- 6 pm EST) | |
| Live Virtual Classes (no class 11/27, 12/25, or 1/1) | Thursdays 9/18/25 – 6/4/26 | 5-7:30 pm CST (6-8:30 pm EST) | |
| Partner Coaching (dates and times TBD by you and partner) | Between 9/25 – 12/31 | 2 calls/week | |
| Live Virtual Intensive #1 (attendance required) | Saturday, 1/10/26 | 10 am -5 pm CST (11 – 6 pm EST) | |
| Practice Client Coaching (dates and times TBD by you and clients) | Between 1/10 – 3/31 | 2 calls/week | |
| Live Virtual Intensive #2 (attendance required) | Saturday, 4/11/26 | 10 am – 5 pm CST (11-6 pm EST) | |
| Closing Ceremony Session(attendance required) | Saturday, 6/13/26 | 10 am – 5 pm CST (11-6 pm EST) | |
| Post-Training Meet-Up #1 | Thursday, 7/17/26 | 5-7:30 pm CST (6-8:30 pm EST) | |
| Post-Training Meet-Up #2 | Thursday, 8/14/26 | 5-7:30 pm CST (6-8:30 pm EST) | |
| Post Training Alumni Meet and Greet | TBD September, 2026 |
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| Mentor Calls with Amy and Jillian | TBD | ||
Time Investment
On average, once the training begins, expect to block out about 10 hours of time each week that will be dedicated to the training in some format or another. When exactly some of those hours happen will be up to you as you determine the times for your partner coaching calls and your practice coaching calls as well as when you choose to view the pre-recorded video portions of the training. Other times, like the live coaching calls on Wednesdays, will have a set time. Here is the general breakdown of hours to complete this program effectively:
- In-person live classes: 98 hours
- Completing Assignments and Reviewing Supplemental Videos and Training Materials from Online Library: 76 hours
- Private Mentor Calls: 8 hours
- Partner Coaching: 52 hours
- Practice Client Coaching: 52 hours
- Individual Study (Homework and Reading): 76 hours
Total: 362 hours